The AJC gets (another) new Flag

My last Newspaper had a major (sort of) announcement today; A new (sort of) Flag.

The typeface was used by the old Atlanta Journal, which merged with The Atlanta Constitution in 2001.

And they’ve changed the motto again. For the longest time, the Consti’s motto was ”The South’s Standard Newspaper” (such a lame motto), then it was “Credible. Compelling. Complete,” then I believe that the web site had “Atlanta. News. Now,” and this go-round is “It’s Worth Knowing What’s Really Going On.”

Latest motto translation: It’s worth your money to subscribe — (again lame).

Of course, it will never beat the Journal’s motto of old, “Covers Dixie Like the Dew”

Our business is evolving. Our commitment to journalism remains unchanged

You now will see a new, single masthead everywhere we publish our journalism. You will find it across all of our products, whether digital or print. No matter where you see our name, you can be confident the journalism you are reading is rigorous, fact-based local news. In today’s media environment, it is vital to know which sources you can trust.

This new mark expresses the serious nature of our journalists’ work and draws inspiration from our deep roots in Atlanta. It modernizes the very version of the masthead that appeared on the newspaper the day it was purchased by Gov. James M. Cox, in 1939. Our company founder’s steadfast belief in the First Amendment and commitment to news as a public service integral to a functioning democracy continue to drive us today. The ways by which we now deliver and fund the news have changed dramatically. Our mission to press on for Atlanta and Georgia never will.

Audiences increasingly turn to our digital formats, including ajc.com, the ePaper, smartphone apps, email newsletters and podcasts. In fact, our largest audiences rely on our digital products, and we now reserve full access to our journalism for the people who pay for it. The ongoing support of our subscribers is critical to financially sustainable local journalism.

We are honored to fulfill our public service mission, duty and responsibility for you and our community. Thank you for trusting us to press on for you.

Donna B. Hall, Publisher, The Atlanta Journal-Constitution

Here’s a version of the previous AJC logo — from last year.

Here comes the Sun(s) – Part 3

And the winning sun can be found in Rhode Island! Subtle, but love the typographical elements. Too bad they haven’t carried this over to their web site.

Here comes the Sun(s) – Part 2

The first couple of these are more understated, but I think the Naperille Sun is very elegant.

What say you about the Chicago Sun Times. Understated target sun or in your face sun?

Here comes the Sun(s) – Part 1

Here come some newspapers whose name has Sun in it. These, culled from my good friends over at the Newseum, are what I call obvious Suns, because, well, there’s no mistaking what’s up there in their flag.

I’m not sure if the Calgary Sun qualifies except for the red color.

Newspaper Flags #3

Of all the newspaper flags across the world, this is the only one that I’ve seen that features a person.

I know that newspaper design routinely will do a cut-out of someone that pops on top of their flags, but the Dawn, published in Karachi, Pakistan, features the founder of modern day Pakistan every day. That’s pretty cool!

For those who aren’t familiar hit Wikipedia for more info about Muhammad Ali Jinnah (1876 – 1948).

Newspaper Flags #2

To paraphrase former Speaker of the United States House of Representatives Tip O’Neill, “All News is Local,” but this flag represents one of my pet peeves: Where is this newspaper?

You’ll never find out by looking, unless Twitter is a place. For my money, the newspaper flag should include a geographic location. I think it’s even more important for the newspaper’s web site to include that information, but that’s another rant.

For the record, the Daily Local News is in West Chester, Pa. USA.

Newspaper Flags #1

Belo Horizonte

This is a great intro to my look at Newspaper Flags. I'll be sharing some good and great designs to some really strange things. The one thing is, all carry more weight than their counter parts in the digital world.

My good friends down at the Belo Horizonte (a Metro property) in Brazil. Are leaving nothing, absolutely nothing on the table with this Superhero and Evil Trump across the newspaper’s flag.

The flag is … meh. Pretty much the standard design for the Metro papers. However the execution is … epic!