Does this chart scare the hell out you?


… not if you’ve been paying attention. If you have, it shouldn’t be telling you anything that you don’t already know: print ads and time spent with the “print product” is falling, while the mobile ad spend is sloooooowly creeping up.

* Graph is from Venture capitalist Mary Meeker’s annual analysis of Internet trends. Hit up the link to read a summary go go directly to her report.

Missing from this graph is the $50 Billion that printed newspapers still rake in. Will there ever be an equilibrium among p/i/m? My guess is no.

At least not for some time to come.

At least until advertisers finally jump the printed ship.


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