I love the smell of newsprint in the morning

If you’re wandering around NoHo, (North of Houston Street ) in the New York City, stop by Bondtoo and grab one of these limited edition (only 1,000) Times of New York candle while you can.

Snips from their website: “The designer-artist Tobias Wong, who passed away in 2010 … proposed producing a candle with the fragrance of newsprint inspired by the New York Times, an institution he greatly admired and with which he had a longstanding relationship. This project was never actualized.”

Well, until now.

The $65 candle smells, I hope, exactly like a morning-fresh newspaper filled with the latest news, sports and features.

Most people have never thought about it, but different papers smell differently — depending on what inks (soy or petroleum based) where the paper is stored and for how long. Most people have never smelled a newspaper hot off of the press — I mean just off the press, picked up from the feeder where it comes shooting out (just like in the old movies). It’s a unique smell — think of the smell of  fresh bread just out of the oven and bread that’s been on the shelf for a few days.

Can someone in NYC please wander in to Bontoo and let me know what this candle really smells like? 

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