Don’t look back, something may be gaining on you

Survey: Newspaper Web Sites Still Top Source for Local Info But Competition is Closing In

The survey is from the Newspaper Association of America, of the 3,000 people surveyed:

• 57% chose newspaper Web sites as the top source for local information

• 54% cited online portals

• 53% went with local TV web sites.

Follow the link for more disturbingly bad news for newspapers — slim margins for being trust worthy and trailing numbers in other categories.

Satchel Page was right. Newspapers need to look ahead and do it in a hurry.


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