Survey: Newspaper Web Sites Still Top Source for Local Info But Competition is Closing In
The survey is from the Newspaper Association of America, of the 3,000 people surveyed:
• 57% chose newspaper Web sites as the top source for local information
• 54% cited online portals
• 53% went with local TV web sites.
Follow the link for more disturbingly bad news for newspapers — slim margins for being trust worthy and trailing numbers in other categories.
Satchel Page was right. Newspapers need to look ahead and do it in a hurry.